Once upon a time there was a mill: Mr. and Mrs. Bomel began to use flour in its entirety, starting from a very simple idea: if Nature does nothing by chance, why should not the whole raw materials be valuable for human nutrition?
The studies confirmed their theory and the sale, initially in pharmacies, of wholemeal flour for infant feeding soon became a success.
It was precisely this that led the couple to found what are now the Céréal production sites.
It was 19 February 1934, and since then, the production of Céréal Bread and Biscuits has never stopped.