Ferrero - Grand Rocher

Ferrero entrusts Ronald Koetzier and 360FX for the realization of the Grand Ferrero Rocher spot. Pubbliregia, the creative agency, has created a magical and intriguing commercial to introduce this new delicious product. The chocolate falls on a sphere of light creating little by little the shape of the Grand Ferrero Rocher that includes a rocher inside. Iviano was the foodstylist for this project, helping in the selection of the best hazelnut grain. The director has used his technical knowledge and elegant style to describe in a non-trivial and extremely appetizing way the product creation. The use of the in-house motion control robot, Phantom Flex 2K Camera and internal SFX helped creating striking and iconic images.
November 2013

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